🔥 Daily Call Sheet

Tuesday, February 10, 2026
10
Targets
0
Called
0
Voicemails
"A stranger is a friend I have not met yet." — Just be genuinely curious.
#1

Alpha Fire Unlimited

A
📍 Central Coast, San Luis Obispo County  |  👤 Owner unknown — ask for the owner
🎯 Fit: 9/10
📞 (805) 541-2324 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Alpha Fire Unlimited stood out — you've got over three decades of service. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Alpha Fire Unlimited really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Are you mostly doing fire sprinkler work, or have you expanded into alarms and suppression too?
  6. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Central Coast's choice for fire solutions. In business since 1990 (35+ years). Fire sprinklers, alarms, security. Long-established, likely owner-operated. Fit Score: 9/10 | ENRICHED: Website says 30+ years serving CA. Partners with The Compliance Engine (increases inspection activity 60%). Also does backflow testing. Phone from website: (805) 541-2324. BuildZoom shows 47 building permits.

#2

Whittle Fire Protection

A
📍 Central Coast, San Luis Obispo County  |  👤 Owner unknown — ask for the owner
🎯 Fit: 9/10
⚠️ No phone on file 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Whittle Fire Protection stood out — you've got serving 500+ clients on the Central Coast. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Whittle Fire Protection really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Are you mostly doing fire sprinkler work, or have you expanded into alarms and suppression too?
  6. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Serving 500+ clients on the Central Coast. Fire Sprinklers, Fire Extinguishers, Kitchen Suppression, Fire Pumps, Fire Hydrants, Backflow Installation. Full-service fire protection. Very strong fit. Fit Score: 9/10 | ENRICHED: Central Coast's premier full-service fire protection. Does inspections, installation, maintenance/repairs, custom designs, AND fire protection engineering services. Full lifecycle from idea to reality. Very professional website.

#3

Integrated Fire & Safety

A
📍 Ventura/Santa Barbara Counties  |  👤 Owner unknown — ask for the owner
🎯 Fit: 9/10
⚠️ No phone on file 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Integrated Fire & Safety stood out — you've got a strong reputation in fire protection. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Integrated Fire & Safety really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Santa Barbara seems like a great market with all the new construction. Has that been good for business?
  6. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Providing fire protection service in Ventura and Santa Barbara Counties since 1989 (36+ years). Very long track record. Excellent acquisition target. Fit Score: 9/10

#4

Mid-Coast Fire Protection Inc

B
📍 Atascadero, San Luis Obispo County  |  👤 Owner unknown — ask for the owner
⭐ 4 (8 reviews)  |  📅 10+ years  |  🎯 Fit: 8/10
📞 (805) 466-0211 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Mid-Coast Fire Protection Inc stood out — you've got been in business for 10+ years. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Mid-Coast Fire Protection Inc really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Google: 4.0 stars (8 reviews). 10+ years in business. Open 24 hours. Fire extinguishers, fire protection services. Very close to Paso Robles. Fit Score: 8/10

#5

Scott O'Brien Fire and Safety

B
📍 Atascadero, San Luis Obispo County  |  👤 Scott O'Brien
⭐ 4.2 (5 reviews)  |  📅 7+ years  |  🎯 Fit: 8/10
📞 (805) 461-0915 🌐 Website
📋 Call Script

Hi, is this Scott O'Brien? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Scott O'Brien Fire and Safety stood out — you've got a solid 4.2-star reputation on Google. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi Scott O'Brien, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Scott O'Brien Fire and Safety really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Owner: Scott O'Brien. Email: Sobrien@scottobrienfire.com. Fax: (805) 462-0915. 5540 Nogales Ave, Atascadero CA 93422. Google: 4.2 stars (5 reviews). 7+ years in business. Open 24 hours. Owner-operated. Very close to Paso Robles. Fit Score: 8/10

#6

Precision Fire Protection Inc

B
📍 Ventura, Ventura County  |  👤 Owner unknown — ask for the owner
⭐ 5 (17 reviews)  |  🎯 Fit: 8/10
📞 (805) 256-1840 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Precision Fire Protection Inc stood out — you've got an outstanding 5-star reputation. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Precision Fire Protection Inc really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Are you mostly doing fire sprinkler work, or have you expanded into alarms and suppression too?
  6. With all the wildfire activity in Ventura County, has that driven more demand for your services?
  7. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

2175 Goodyear Ave Suite 108, Ventura CA 93003. Google: 5.0 stars (17 reviews). Design engineering, installation, repair, and inspections. Serves Santa Barbara, Ventura, and LA Counties. Active on social media (X, LinkedIn, Instagram, YouTube). Professional operation. Fit Score: 8/10

#7

California Fire Protection Inc

B
📍 Monterey County  |  👤 Owner unknown — ask for the owner
⭐ 5 (23 reviews)  |  📅 10+ years  |  🎯 Fit: 8/10
📞 (831) 620-1551 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and California Fire Protection Inc stood out — you've got been in business for 10+ years. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and California Fire Protection Inc really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Monterey County seems like it's growing — has that helped the fire protection side?
  6. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Google: 5.0 stars (23 reviews). 10+ years in business. Open 24 hours. Design, installations, and service for fire protection systems. Service areas from Santa Barbara County to Northern California. Excellent reviews. Fit Score: 8/10

#8

Los Padres Fire Protection

B
📍 Central Coast, San Luis Obispo County  |  👤 Owner unknown — ask for the owner
🎯 Fit: 8/10
⚠️ No phone on file
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Los Padres Fire Protection stood out — you've got a family-run operation. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Los Padres Fire Protection really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Family-run business serving California Central Coast. Comprehensive fire safety services including extinguishers. Found via Paso Robles Wine Country Alliance. Family-run = good acquisition target. Fit Score: 8/10

#9

Durbiano Fire Protection

B
📍 Santa Barbara, Santa Barbara County  |  👤 Owner unknown — ask for the owner
🎯 Fit: 8/10
⚠️ No phone on file 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Durbiano Fire Protection stood out — you've got a strong reputation in fire protection. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Durbiano Fire Protection really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Are you mostly doing fire sprinkler work, or have you expanded into alarms and suppression too?
  6. Santa Barbara seems like a great market with all the new construction. Has that been good for business?
  7. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

232 E Gutierrez St, Santa Barbara CA 93101. Expert installation, service, and repair for all major fire protection systems - extinguishers to sprinkler systems. Top Yelp result for Santa Barbara. Fit Score: 8/10

#10

Action Fire Protection

B
📍 Ventura, Ventura County  |  👤 Owner unknown — ask for the owner
🎯 Fit: 8/10
⚠️ No phone on file 🌐 Website
📋 Call Script

Hi, is this the owner? My name is Matt DeCelles. I'm reaching out because I've been researching fire protection companies on the Central Coast, and Action Fire Protection stood out — you've got a strong reputation in fire protection. I'm not a broker or anything like that. My partner Patrick and I are looking to acquire and operate a fire protection business in the area. We're not private equity — we actually want to run the business day-to-day. I'd love to just have a quick conversation about your business and where you see things headed. Would you have 10 minutes sometime this week?

📱 Voicemail Script

Hi there, this is Matt DeCelles. I'm calling because I've been researching fire protection companies on the Central Coast and Action Fire Protection really caught my eye. My partner and I are looking to acquire and run a fire protection business in the area — we're not brokers, just two guys who want to be owner-operators. I'd love to have a quick conversation whenever you have a few minutes. My number is 707-227-2388. Again, that's Matt DeCelles, 707-227-2388. Thanks so much, have a great day.

💬 Discovery Questions
  1. How did you get started in fire protection?
  2. What does your typical customer look like — mostly inspections/maintenance, or new construction too?
  3. How's staffing been? I know the trades are tough right now.
  4. Where do you see the business in the next 5 years?
  5. Are you mostly doing fire sprinkler work, or have you expanded into alarms and suppression too?
  6. With all the wildfire activity in Ventura County, has that driven more demand for your services?
  7. What would you want to see happen for your employees if you ever did transition the business?
📝 Intel Notes

Serving Ventura, Santa Barbara, Oxnard, Malibu, and Northern LA County. 25+ years experience. Fire sprinklers. Long track record. Fit Score: 8/10

Remember: You're not selling. You're learning about their business.
The apprentice frame works because it's honest. Be curious. Listen more than you talk.

"The journey is the reward."